by Bryan Karas | Sep 28, 2022 | Growth Strategies
In June, consumer spending in the U.S. dropped for the first time this year. According to consumer spending data shared by the Commerce Department, “purchases of goods and services, adjusted for changes in prices, decreased 0.4% after a downwardly revised 0.3% gain a...
by Bryan Karas | Sep 23, 2022 | Growth Strategies
In general, advertisers should resist becoming overly reliant on the dominant platforms of Google and Facebook, which collectively accounted for nearly three-quarters of global digital ad spend in 2021. There are a few reasons for this, chiefly that Google and...
