March 2023

AI-Driven Performance Marketing: The Ultimate Guide

By Pecan.ai and Playbook Media

The dynamic nature of the business landscape demands that marketing strategies evolve and adapt to stay relevant. In order to remain competitive in this constantly changing environment, developing effective marketing strategies should be a key focus for businesses

In the News


3 Ways to Battle Efficiency Headwinds in 2024

by Bryan Karas, March 22, 2024


Google's Got a Search Monopoly - So What Now?

 by Bryan Karas, Oct. 9, 2023


How to Tune up LTV in Q4 and Get a Jump on 2024

 by Bryan Karas, Oct. 6, 2023

ChannelMix logo

On-Demand Webinar: Tune up Your Q4 Media Mix

by Bryan Karas and Matt Hertig, July 19, 2023


These 3 KPIs Will Help You Survive a Recession

By Bryan Karas, Jan. 31, 2023

Why Agencies Should Hire Marketing Freelancers

by Erica Peacock , September 12, 2022


Podcast: Building a Balanced Economic Model

by Bryan Karas, Nov. 8, 2022


Making Influencer Marketing Profitable

Making Influencer Marketing Profitable

Connected TV

Why Now is the Perfect Time for Brands to Invest in Connected TV


Full Interview with John Hamilton and Bryan Karas

Start CTV Now with John Hamilton, CEO/Founder at TVDataNow

Nothing Stronger Than TV Ads

How to get Started in CTV with John Hamilton, CEO/Founder at TVDataNow

When do Conversions Happen?

Performance of Different Creatives with John Hamilton, CEO/Founder at TVDataNow

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